Reddit Power

If you are in the business of selling widgets these days, the new frontier is…Reddit.

Word-of-mouth has always been an asset to brands. Satisfied customers promote your widgets to others. Brands measure word-of-mouth with a Net Promoter Score (NPS). A brand’s NPS gauges customer loyalty and the likelihood of them recommending a product
or service to friends and family.  

On platforms like Reddit, customers share their consumer experience with others through online reviews and comments. Researchers refer to these communications on social media platforms as electronic word-of-mouth (eWoM).

Reddit is the new eWoM.

So, what are practical ways that businesses in golf can engage with the platform and leverage its unique reach?

This report is exclusive to Gather Collective Members. You can access all exclusive reports by joining today. 

What’s covered in the report?

• Who uses Reddit? 
• How users engage with Reddit
• Gather’s observations
• Gaming the Reddit system
• How businesses leverage Reddit
• Takeaways